I did some user testing of my site today. I am going to be moving to a new theme again because of a technical error but haven’t implemented that new theme yet, so my site was rather dry. From it, I realized that the appearance of the site was much better than the previous one I had, but my users (my two sisters) were generally confused about what my site was about. I tried to avoid doing most of the explaining, but it turned out that I needed to explain it to them after a while, so they could understand what I was trying to do.
User testing is so incredibly helpful, and I hope to do more of it in the coming weeks. I learned that I need to be very clear and straightforward because having a site on Valentine’s Day is already a bit different and it is isn’t obvious WHAT kind of information I am trying to convey. I got some good feedback of making sure I clearly, explicitly spell out what I’m trying to do in a sentence or two somewhere on the landing page.
I also received feedback on the new idea I’ve been working with on calling my site something like: Valentine’s Day: Jekyl & Hyde, to capture both the authentic sentimentality and value of the holiday but also the darker sides such as its imperialistic spread to other countries and how St. Valentine’s name has been co-opted.
Until Next Time I’ll be Swimming in the V-Day Love,